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"Animorphs is our most important new franchise. Our partnership with KFC, Pizza Hut, and Taco Bell enables us to generate enormous exposure."
―Leslye Schaefer, vice president of marketing and consumer products, Scholastic Entertainment (Nov. 1998)[[src]]

As part of the marketing license by Scholastic between 1998-1999, three Yum! Brands, Inc. fast food restaurants were able to produce officially licensed toys based on the popular Animorphs book series by K. A. Applegate and it's television adaptation. These three Yum! Brands franchises included KFC, Taco Bell, and Pizza Hut.

KFC[]

KFC Display 001

The KFC toys

Released in 1998, this five piece toy set was the only licensed Animorphs product to be released through KFC as a toy prize with the KFC Kids Meal.

Toy Name Description Toy Details from Packaging Toy Image(s) Packaging Image(s)
AnimorphsTM Puzzle Cube Fold and unfold the puzzle cube to see different images. Fold and unfold the puzzle cube inside and out to see different AnimorphsTM images. Once you start, you can't stop! Not suitable for children under 36 months.
KFC puzzle cube 8 photos
Animorphs Puzzle Cube Instructions 001
Animorphing Box - Rub the middle of any of the sides to see Animorphs. Heat changing cube stylized as a Blue Box. The cube depicts cover art from: Rub the middle area of any side of this mysterious black box to reveal six different AnimorphsTM morphing images. Watch closely, they'll change back again! For all ages. For best results, refrigerate until the cube turns black.
Animorphing Box - Side 5

Image from The Unknown

Animorphing Box Instructions 001
<Thought Speak> Revealer Read the story line on the card then use the red transparent window to see more. Read the story line on each card. Use the red transparent window to reveal the hidden Thought Speak before moving to the next card. Not suitable for children under 36 months.
Animorphs kfc toy thought speak revealer front back inside
Thought Speak Revealer Instructions 001
Tobias Hawk Glider Throw it and it glides. Two hours is the time-limit on being another creature. Tobias learned the hard way. Assemble your Tobias Hawk Glider by following these instruction:
  1. Place the wing and tail sections onto the plastic glider body fitting the pegs into the holes as shown.
  2. Snap the plastic wing supporter over the wing and tail sections to secure them to the glider body.
  3. Hold the Tobias Hawk Glider by the middle and throw him forward in a straight line.

Not suitable for children under 36 months.

Tobias hawk glider top view animorphs kfc toy
Animorphs KFC kids meal side 1

Instructions

Kfc hawk glider bag

Includes one area for the wings and one area for the body

DNA Transfer Cards Nine animal profile cards with a puzzle on their reverse side. These nine animal cards include:
  1. Lizard
  2. Dolphin
  3. Grizzly Bear
  4. Hammerhead
  5. Hawk
  6. Wolf
  7. Jaguar
  8. Cat
  9. Gorilla
Now you can help the fight against the Yeerks! Acquire DNA of nine animals by using these DNA Transfer cards. Simply rub the card and check to make sure you have acquired the DNA. The backs of the cards can be put together to solve a puzzle. (Puzzle solution located on the back of the DNA instruction sheet.) Not suitable for children under 36 months.
Acquire dna front

Front

Acquire dna back

Back

Gallery[]

Animorphing Cube[]

Animorphs Puzzle Cube[]

Taco Bell[]

Taco Bell toys and bag 1998

Taco Bell toys and meal bag from 1998

1998 Toys[]

Released in November 1998, this five piece toy set was the first licensed Animorphs product to be released through Taco Bell as a toy prize with the Taco Bell Kid's Meals.

Toy Name Description Toy Details from Packaging Toy Image(s) Packaging Image(s)
Yeerk on the Brain Magnetic brain maze - with the magnetic finger provided, move the Yeerk across the brain to solve the maze. The Yeerks are among us. They get in the brains of human beings. They can get anyone. Even you!
  1. Place magnetic claw over your own finger.
  2. Move the claw in the underside of the brain and guide “Yeerk” through the domed maze.
  3. Start “Yeerk” on the right hemisphere of the arrow, guide around brain, and finish at the left arrow.
Yeerk on the Brain - Taco Bell 1998 001
Animorpher Mirror image changer stylized as a Blue Box. There is only one way to resist the invasion and it's up to you to save the world. The power is in your hands. Time to mee the tiger.
  1. With the "A" on top, hold cube at arm's length to see the reflection of your face.
  2. Place hand on the back side of the cube, and rub the back until the black fades to gray.
  3. Hold cube towards a light source (but not directly into the sun), then remove your had to reveal the tiger.
  4. Block the light source with you hand to see the Tiger's face change back into your reflection.
  5. Begin again with Step 1 for lots of fun.
Animorpher - Taco Bell 1998 001
Animorpher taco bell toy in packaging

In packaging

Andalite Beam Changing image projector shaped like an Andalite Dome ship. Inside this Andalite Dome Ship, a powerful light reveals the secret transformation that will change the world. Release the Beast.
  1. In a dark room, point the Andalite Beam 8 to 12 inches from wall.
  2. Push button on underside.
  3. Turn knob on side to see the Animorphs character transform into a rhino.
Andalite Beam - Taco Bell 1998 001
Andalite beam toy flashlight rhino image

Changing projected image

Claw to Hand Watch Clock with timer held by morphing raptor claw with clip. As an Animorphs, you have the power to become any creature you touch. But there's a serious time limit. Ignore it and you may never be human again. Two hours max.
  1. Turn gear to move your transform window.
  2. Set window to current time so you will know when two hours are up.
  3. Refer to included watch instruction sheet to set time and date.
Claw to Hand Watch - Taco Bell 1998 001
Animorphing Sphere Picture changing ball. This was the toy given to those under age 3. Do you ever wish you could fly away? You would if you were in charge of protecting Earth from evali alien slugs. Ride the sky.
  • Roll ball and watch the spinner transform from the Animorphs character into a hawk.
Animorphing Sphere - Taco Bell 1998 001

1999 Toys[]

5 tacomorph toys

All 5 Taco Bell transforming toys

Released between September 13, 1999 to October 10, 1999, this five piece toy set was the second licensed Animorphs product to be released through Taco Bell as a toy prize with the Taco Bell Kid's Meals.

Toy Name Description Toy Details from Packaging Toy Image(s) Packaging Image(s)
Cassie/Anteater Transforming human to anteater action figure. Possible Cassie action figure becomes an anteater on a secret mission!
  • Anteater's tongue moves.
Cassie Anteater - Taco Bell 1999 001

Human mode

Cassie Anteater - Taco Bell 1999 002

Anteater mode

Tobias/Hawk Non-transforming action figure with glow-in-the-dark human figure inside a transparent hawk body. This was the toy given to those under age 3. --
Tobias Hawk - Taco Bell 1999 001
--
Marco/Shark Transforming human to hammerhead shark action figure. Poseable Marco action figure becomes a cunning shark! Watch the shark's temperature sensitive body change color!
  • Color changing.
  • Shark's eyes Glow-in-the-dark!
Marco Shark - Taco Bell 1999 001

Human mode

Marco Shark - Taco Bell 1999 002

Shark mode

Rachel/Fly Transforming human to fly action figure. Poseable Rachel action figure becomes a fly to spy on alien enemies!
  • Fly's eyes Glow-in-the-dark!
  • Press the button for wing-flapping action! Fly wings and leg are moveable!
Rachel Fly - Taco Bell 1999 001

Human mode

Rachel Fly - Taco Bell 1999 002

Fly mode

Jake/Lizard Transforming human to lizard action figure. Poseable Jake action figure becomes a lizard for a quick getaway! Lizard's sides are removable!
  • With poseable jointed tail
Jake Lizard - Taco Bell 1999 001

Human mode

Jake Lizard - Taco Bell 1999 002

Lizard mode

--

Gallery[]

Pizza Hut[]

1998-1999 Toys[]

Animorphs Pizza Hut toys table tent

Pizza Hut toys table tent

"My full name is Aximili-Esgarrouth-Isthill.
I am a young Andalite. And I am always hungry.
Humans call their Earth food stations restaurants. Restaurants are wonderful places! Some restaurants serve a wonderful food called pizza. What can I say about pizza? The crust! The sauce! The cheese! The toppings! This is perhaps one of Earth's most amazing foods.
Now, one of my very favorite restaurants has joined forces with my human friends to help defeat the Yeerks. Finally! Two worthy activities, eating pizza and saving the universe from evil, have united. Nothing will ever be the same again.
My dictionary defines "hut" as a rugged dwelling. But Pizza Hut is not rugged and no one is lucky enough to dwell there. Still, I am very glad that from from November 9, 1998 to January 4, 1999, many of the Pizza Huts will be serving Animorphs stuff with their Kids' Meals. In addition, the place mats will be printed with Animorphs activities to keep you busy when the pizza is gone. Amazing. Zing."
Ax[[src]]

Released between November 9, 1998 to January 4, 1999, this five piece toy set was the first licensed Animorphs product to be released through Pizza Hut as a toy prize with the Pizza Hut Kid's Pack.

Toy Name Description Toy Details from Packaging Toy Image(s) Packaging Image(s)
Jake Animarker Two felt pen markers (one with invisible ink and one with revealing highlighter) stylized to look like Jake's human head morphing into a tiger's. Write secret messages to your friends that the Yeerks can't read. Only a fellow Animorph can decode it!

Write secret messages in invisible ink to your friends! Allow clear ink to dry before decoding message.

  • Marker snaps apart to decode.
  • Message encoder
  • Message decoder
Jake Animarker - Pizza Hut 001
Jake Animarker - Pizza Hut 002
Rachel Animarker Two felt pen markers (one with invisible ink and one with revealing highlighter) stylized to look like Rachel's human head morphing into a bear's. Write secret messages to your friends that the Yeerks can't read. Only a fellow Animorph can decode it!

Write secret messages in invisible ink to your friends! Allow clear ink to dry before decoding message.

  • Marker snaps apart to decode.
  • Message encoder
  • Message decoder
Ani56
Tumblr nwbm9nUkrT1uuilj1o2 1280
Rachel Animarker - Pizza Hut 001
Animarkers - Pizza Hut 1999
Tobias Anistamper Hawk on a pedestal stamp. Rolling it reveals a silhouette of Tobias morphing into a hawk in orange ink. Wings flap as it rolls. Roll the Anistampers across paper to see cool Animorphs patterns. If the stamper becomes dry, add 1-2 drops of water. And don't forget to replace the cap!
  • Tobias Anistamper shows Tobias morphing into a hawk.
  • Wings flap as Tobias Anistamper rolls.
Tobias Anistamper - Pizza Hut 1999 001
Yeerk Anistamper Yeerk shaped stamp. Rolling it reveals the message <DON'T BE A YEERK> in green ink. Legs wiggles as it rolls. Roll the Anistampers across paper to see cool Animorphs patterns. If the stamper becomes dry, add 1-2 drops of water. And don't forget to replace the cap!
  • Tobias Anistamper shows Tobias morphing into a hawk.
  • Wings flap as Tobias Anistamper rolls.
Animorphs pizza hut toy yeerk anistamper top view
Tumblr nw7a1gZjQg1uuilj1o1 400
Dont be a yeerk anistamper stamp text
Yeerk Pool Ship Squirter A rubber ball stylized like the Yeerk Pool Ship. This was the toy for children under 36 months. --
Yeerk pool ship squirter pizza hut toy side 1
Yeerk pool ship squirter pizza hut toy side 2
Yeerk pool ship squirter pizza hut toy bottom view
Yeerk pool ship squirter pizza hut toy in packaging

1999 Toy[]

Released in 1999, this toy was the second licensed Animorphs product to be released through Pizza Hut.

Toy Name Description Toy Details from Packaging Toy Image(s) Packaging Image(s)
Animorphs Travel Game Small Animorphs-themed board game. Game Rules:
  1. All PLAYERS - Start your mission on the "Animorphs Logo".
  2. Always move in the direction of the arrows.
  3. To start you must throw a 2. Throw again to move.
  4. Use your power to morph and be the first player to safely move one whole circle of an outer elipse. Beware of controlled humans.

Symbols:

  • White circle - You acquire animals DNA & successfully "morph" & go to the nearest "Animorphs Logo" symbol following the direction of the arrows.
  • Black circle - Encounter "TAXXONS" Go back 3 spaces.
  • "Animorphs Logo" - Suspect the nearest player to you of being under "yeerk" control, send them back to the start. If all other players are on start when you land on the symbol, then treat it as a blank space.
  • Arrow - Choose your direction - BEWARE, YOU DON'T KNOW WHO IS CONTROLLED!
Animorphs Travel Game - Pizza Hut 001
Animorphs Travel Game - Pizza Hut 002
Animorphs Travel Game - Pizza Hut 003
Animorphs Travel Game - Pizza Hut 004

Gallery[]

External Links[]

Merchandise
Calendars Animorphs 1999 Calendar | Animorphs 2000 Calendar | Animorphs Student Planner
Video Games List of Animorphs games | Animorphs (GBC Game) | Animorphs: Know the Secret | Animorphs: Shattered Reality
Games/Puzzles The Invasion Game (Board Game) | Customizable Card Game | Animorphs Jigsaw Puzzles | Animorphs Travel Game
Toys Animorphs Fast Food Merchandise | Animorphs: Transformers | Animorphs Kites
Book Clubs Animorphs Alliance | Animorphs Sanctuary | Scholastic Book Orders
Print Meet the Stars of Animorphs | Nickelodeon Magazine | Disney Adventures Magazine | Sci-Fi Teen Magazine | Italian Animorphs Books
School Supplies Animorphs School Folders | Antioch Animorphs Products | Animorphs Promotional Items | Animorphs Posters